The Audio Branding Academy, founded in Hamburg in February 2009, is the initiator of the International Sound Awards. Furthermore, it runs the Audio Branding Society, a business club solely for approved audio branding agencies. The Audio Branding Academy presents a profound market overview and lends corresponding support to companies looking for exceptional audio branding agencies. With their network of experts from the fields of musicology, psychology, psychoacoustics, branding and marketing, the Audio Branding Academy offers a variety of services for audio branding, sound design, and music related projects.